In China since 2010, Aurelien FERRIE joined KRDS in 2013 as General Manager - Greater China. With KRDS, he is helping international clients (Air France, Club Med, Louis Vuitton) to grow their visibility on Chinese social media platforms. With a strong experience in sales and marketing, Aurelien quickly became an expert of Chinese social media platforms, especially WeChat, that he consider to be one of the most innovative platform in the world. His ambition is to keep growing his digital expertise and experience to keep offering the most innovative online solutions to brands in China
Visuals are an important part of creating quality content and delivering your message effectively to the right audience. The potential for an increase in audience interest and engagement ...
In early April, Facebook announced the arrival of automated bots on Messenger and it wasn’t too long until bots ranging industries like media, airlines, ecommerce, healthcare and ...
Few days ago, WhatsApp made a surprising announcement on its willingness to open its platform to businesses and allow users to interact with their favourite brands directly within the ...