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Nina Fedorczuk

Nina Fedorczuk is the Innovation Director at What’s Next, Omnicom Media Group APAC’s future-focused innovations lab. She has over 10 years of experience in uncovering insights and leading innovation across EMEA as well as Asia-Pacific. She has played a key role in developing OMG’s Insights and Innovation community in both regions. In her role as Innovation Director, she is based in Singapore and helps clients of the Group with insight generation, gaining a better understanding of consumers, as well as industry leading thought leadership – in order to drive better communications strategies. Prior to moving to Singapore, Fedorczuk has worked in regional roles in Dubai, overlooking insight development for the Middle East region, as well as Vienna and Prague for Central and Eastern Europe.
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