Pippa Scaife is the Commercial Director, Emerging Brands at CNN International Commercial. Pippa’s focus is on growing partnerships for emerging brands such as Great Big Story, the independent global media company dedicated to cinematic storytelling. Scaife also works with CNNIC’s digital directors and global advertising sales teams to develop brand solutions and build on successful partnerships. Scaife was previously Head of Business Development at Box Plus and previously held roles at SonyPlaystation and Spotify.
Digital Market Asia is a Singapore based media house that caters to the marketing community in the digital age. The company’s flagship news portal, www.digitalmarket.asia, serves as a comprehensive source of news, views and analyses for all avenues of digital media, marketing and advertising. DMA partners with leading industry events that have a digital and technology focus to them. DMA acts as a lookout for new marketing ideas, emerging tools and technology for marketing and helps companies devise communication strategies for the digital landscape.
Content creation for marketing professionals in the fast evolving APAC digital media landscape.