Today’s mobile-centric consumers are connected and accessible any time thanks to cheaper smartphones and a ballooning telecommunications industry that has overhauled digital connectivity ...
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Taking care of a brand, and monitoring any new developments in the way it is perceived by the world is a 24/7 job, at least if you want to do it right. However, it is also one that ...
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Service revenue growth from m-payment offerings for customers in mature markets like Japan and South Korea, even under almost ideal market conditions has come only after many years of ...
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India's second largest IT company, Infosys, had been under tremendous pressure seeing continuous losses, which had forced its retired co-founder, NR Narayana Murthy to make a come back ...
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Adam Atler “The mind is basically like an iceberg, and while we have access to the stuff above the surface, much of what’s interesting and influencing our decisions is below the surface ...
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The tablet war isn't going to confine to Android and iOS only. A country plagued with pirated software and known to have fake iPhones and iPads, has got another OS to compete with. After ...
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Having announced a global strategic partnership that will greatly expand collaboration between the two organisations, the WPP and Twitter deal will help develop, GroupM client investments ...
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Looking to capitalise on the growing Chinese media and entertainment industry and the proliferation of digital devices, Time Warner and China Media Capital (CMC), an investment fund ...
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Marketers across the APAC region are ever giving their responsibilities to agencies, and the trend has left Mark Phibbs, Senior Director Marketing and Global Channel Marketing, Adobe ...
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Programmatic brand marketing company TubeMogul has completed the second tranche of its Series C funding on May 30, 2013. The funds will be used to expand the company’s footprint ...
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