Steve Blakeman is the Global Media Lead - Nestlé at Mindshare. Previously, he was the Managing Director - Global Accounts, OMD Europe. Previously, he was the CEO, Asia Pacific – OMD. Prior to that, he was Global Chief Integration Strategy Officer (Asia Pacific) for IPG Mediabrands (Initiative & Universal McCann). He has also had stints as worked as Managing Partner at Omnicom Media Group owned media agency, PHD where he successfully launched their second office in the UK. He began his career at JWT and has over two decades of experience in advertising, media and marketing communications.
My Grandma always used to say to me "it's nice to be nice" but starting a career in advertising in the 80's when kindness was associated with weakness, the notion that benevolence ...
A few weeks ago I posted a video about the fashion industry and was inundated with comments from disgruntled readers saying that LinkedIn was not the place to feature such content and it ...
The most micro of all microchips has been developed by the University of Michigan which has bested the mighty IBM in creating the World's smallest computer which is just 0.3mm long and is ...
Have you ever asked yourself the question about what motivates you in your job? Is it because you love it? Is it just the money? Is it the camaraderie? Is it the great coffee?
As part ...
The 65th Cannes Lions 'Festival of Creativity' gets underway this week following a watershed reinvention of the conference making it far more inclusive and affordable.
One of the key ...
Look out Mark Zuckerberg, Hillary Clinton wants your job. At a Harvard University event on leadership last week Mrs Clinton was asked which company she would like to become the CEO for ...
Fitness trackers are so yesterday. With new AR/VR technologies, smart clothing and implants the humble FitBit may ultimately become as defunct as the VCR.
The Consumer Electronics Show ...
Bob Dylan once sang "the times they are a changin" and given that we live in exponential times this has never been more true. A recent report by 'think tank' RethinkX suggests 5 everyday ...
Weddings always bring out the best and worst in people. And just because it's Royal nuptials clearly makes no difference given the lurid tabloid headlines in the build up to Meghan and ...
Burning the midnight oil so you can buy a Bentley? Putting in the hours to purchase a Porsche? Well if you are looking for love then all your efforts might well be in vain…
A recent ...