The reality of data, technology and personalisation
Unpacking a client’s CRM problems in a recent workshop I heard the Head of Sales say, ‘our reps don’t want to put their contact information into the database
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Suzanne Sarkis
Suzanne Sarkis, Head of CRM and Marketing Automation, Wunderman Thompson Australia Sarkis has over 15 years’ experience in CRM and Loyalty. She has set-up and operationalised complex CRM programs for businesses across a variety of industries in Australia, UK and NZ. Suzanne has hands on knowledge of CRM platforms including; Salesforce, Responsys, LexisNexis and Marketo. Sarkis has been responsible for driving Marketing Automation and CRM across our Australia and NZ offices, making Wunderman Thompson one of the markets most successful CRM consultancies.Browsing All Posts By Suzanne Sarkis