BBDO Asia, an Omnicom company, has strengthened the senior management team of BBDO Indonesia with the appointment of Rajesh Menon as executive creative director for BBDO Indonesia, and Felicia Almario as client services director at Energy BBDO Indonesia.

On the new appointments, Jean-Paul Burge, SEA President for BBDO commented, “Felicia and Raj both know the network well and both believe in the work, the work, the work. As we continue building our Indonesia team we are focusing on bringing in best-in-class people across all disciplines who understand our values and who balance strong local insights with world class skills.”

Menon rejoins the agency after a hiatus of 8 years which he spent establishing the creative power of his previous agencies.  With 17

Felicia Almeiro, Energy BBDO Indonesia, Rajesh Menon, BBDO Indonesia

years of industry experience in Indonesia and over 50 local and international awards to his name, Menon believes that “great creativity comes from great strategy”.  A firm follower of BBDO’s single-minded focus on ‘the work, the work, the work’, he described his return to BBDO as “coming home”.

Felicia Almario joins Energy BBDO Indonesia from BBDO Guerrero in the Philippines, where she gained experience working across an array of multinational and local clients including Johnson & Johnson, Visa, GE Money Bank, Bayer, Wrigley, Mars and Splash Corporation. With over 15 years in advertising, Almario joins Energy BBDO to work on clients including Johnson & Johnson, SC Johnson and Guinness. “I’m truly excited to be working in a large growing market like Indonesia. There’s so much potential here!” said Almario of her move.

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