“If you bully consumers, you will create problems for yourself,” remarked Sir Martin Sorrell, CEO, WPP. In a world where technology is becoming an intrinsic aspect of all communication, ...
As the Jury President for Media Lions, Cannes Lions International Festival of Creativity, Nick Emery, CEO, Mindshare Worldwide had only three rules for his jurors this year – it should be ...
It is after what he describes as a ‘series of unfortunate incidents’ that Evan Spiegel, Co-Founder and CEO of SnapChat, had the time to create a social platform that took a different view ...
As Facebook announces the winners of the Facebook Awards 2015, new trends come to fore highlighting the evolving consumer and the changing marketing business. In its fourth year, the ...
On average, consumers turn to their phones as many as 150 times a day, making the ‘mobile-first’ phenomenon a reality that impacts all aspects of life, and of business. In addition to ...
From upping its energy into building the brand, PHD APAC’s big focus in 2015 is of driving business growth. The year that also marks the 25th anniversary of the agency globally, is ...
Kids in Southeast Asia have greater online access through mobile and tablet devices than ever before, but television remains the most popular media, a fact reasserted in a research study ...
Late last month India-headquartered The 120 Media Collective and UK-based Diagonal View joined forces to leverage the growing online video play in Asia. The proposition, Sooperfly, that ...
While he is a business leader, entrepreneur and author & editor, simply put, Raghav Bahl, the Founder & Chairman of Quintillion Media, has played a key role in identifying trends ...
Ending a four-year stint as the APAC Chief for OMD, one of the Omnicom Media Group agencies, Steve Blakeman is all set to bid adieu to Asia, to take on a global role that would see him ...