Last year UnderArmour and their agency won a slew of Cannes Lions for their 'I will what I want' campaign, featuring Giselle Bundchen. The Harvard Business Review featured an article this ...
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In its inaugural year, DMA's India’s Top Digital Planners recognised and awarded 31 planners from different digital agencies across the country. Riya Lalchandani, Senior Planner, Digital ...
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The D&AD 54th Annual Professional Awards are getting ready for another year of focussing on innovation and design and the role these play in achieving creative excellence. In the jury ...
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As the annual CES tech-fest in Vegas takes it's final roll of the dice, it's time to decide whether the 2016 event came up 'aces' or was simply 'craps' ? Overall, I'd say it was a ...
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CES 2016 is now in full swing, the parties have kicked off in style and the sheer scale of gadgetry on offer leaves you slack jawed. And, in amongst all this insanity, there are some ...
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Christmas is barely over and the annual pilgrimage to the tech mecca that is the Consumer Electronics Show has already started with an expected 200,000 geeks and gear heads descending on ...
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For R Chandrasekar, Head of Communication and Ecommerce at Nestlé India, the need of the hour is not talking digital marketing but focusing on the fundamentals of marketing in a digitally ...
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The Mobile Marketing Association (MMA) is organising its signature MMA Forum in Singapore on November 20, 2015 which focuses on 'Acquiring, Reaching and Engaging the Right Consumers with ...
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From November 3-5, 2015, Dublin played host to Web Summit, which has been dubbed by some as “the best technology conference on the planet”. The conference brings together agencies, ...
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The connected consumer matters for MasterCard. After all, any conventional definition of the different kinds of audiences changes, when they become active in an always-on world. And for ...
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