GlaxoSmithKline (GSK) and Accenture have signed a new collaborative agreement to accelerate digital transformation across GSK’s Consumer Healthcare business in Asia Pacific. The Asia ...
READ MORE +
The World Federation of Advertisers has created a new Global Sourcing Board to accelerate change in marketing procurement by improving practices across the industry. The ambition is to ...
READ MORE +
I am a creature of habit. Almost every morning, I order my coffee from the same shop in the basement of my office building, and when I do my grocery shopping online each month, I tend to ...
READ MORE +
Visa has appointed Sujatha V Kumar as Head of Marketing for India and South Asia. She will be driving overall marketing strategy and execution including consumer, retail and digital ...
READ MORE +
New research from Resulticks finds that a third of all companies feel that an overwhelming volume of data, and the inability to integrate data are two of the top challenges that ...
READ MORE +
I am a ‘feminist’. It’s a title that’s crept up on me over the last few years, as I’ve become increasingly impassioned about gender equality and increasingly frustrated by the constant ...
READ MORE +
Advertisers are still failing to invest enough in media training, according to new research from ID Comms. Seventy-one percent of respondents to the ID Comms 2019 Global Media Training ...
READ MORE +
New research from Adobe, in partnership with Econsultancy, has found that delivering first-class, personalized customer experiences (CX) is top of mind for businesses in 2019, however the ...
READ MORE +
After a stint of eight years at Google, Rajan Anandan, Vice President for Google South East Asia and India, has moved on from the search giant. He will now be joining Sequoia Capital as ...
READ MORE +
WFA has announced that the next Global Marketer Week will take place in Singapore from 31st March to 3rd April 2020, with the support of the Singapore Tourism Board (STB) and the ...
READ MORE +
