During the past few years, we have seen a massive shift in user behaviour within the tourism industry, primarily driven by increased usage of smartphones and social media apps. The ...
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For any digital publisher, keeping your audience and growing revenue is the Holy Grail. Google, YouTube, Facebook and Instagram contributed to 67 per cent of digital ad spend in ...
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The most successful companies today are centered on – and obsessed with – customer experience. And since so much of business today is done online, becoming customer obsessed requires ...
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Now in it's 66th year, the Cannes Lions International Festival of Creativity begins on June 17, 2019 with a promise of creative excellence, cutting edge innovation in communication and ...
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Over the past few months I have focused on several topical subjects on LinkedIn Publishing which have featured various celebrities including Jamie Oliver, Jack Ma, Michael Jackson and ...
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As marketers gain access to an increasingly large repertoire of tools, post timings still remain a tried and true, cost efficient method of maximising reach. So then, comes the ...
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Asia-Pacific is proving its massive appetite for all things mobile. The region saw significant growth in terms of consumer’s app usage, which has led to mobile ad requests and eCPMs in ...
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Was Jamie Oliver's Italian restaurant chain always going to be a recipe for disaster? What is the naked truth behind this catastrophic failure from the naked chef? Well, according to ...
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Hola! Our voice is one of the most powerful tools we have. We can persuade, deceive and engage, sometimes all within the same breath. It’s also what helps set us apart, with accents, ...
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How many people do you know are always complaining that they are too busy at work? My plate is full. I'm stacked out. I'm swamped. I've got a lot going on. I'm tied up. I'm literally ...
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