Mobile advertising will account for 30.5 per cent of global advertising expenditure in 2020, up from 19.2 per cent in 2017, according to Zenith’s Advertising Expenditure Forecasts, ...
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Ant Financial's Alipay leads the mobile payments market in China according to a new chart by GlobalWebIndex. It is followed by WeChat Pay at the second position. Due to a combination of ...
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Technology is changing how consumers shop/buy. Today, consumers demand utmost speed & simplicity, as they buy and could abandon their purchase journeys at the slightest discomfort. ...
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The number of smartphone users in Japan will increase three per cent this year to 70.8 million, representing 56.1 per cent of the population, according to eMarketer’s latest media usage ...
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Ramadan and Eid al-Fitr are typically seen as seasons of contrast, associated with both austerity and celebration, personal reflection and a time to connect with the community. As ...
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Global consumer spend in app stores is poised to grow to US$156.5B by 2022, up 92 per cent from 2017, according to a new report released today from App Annie. The App Annie Forecast ...
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Globally, the number of internet users using mobile payment services each month continues on an upward trend, with this figure now at 34 per cent in Q4 2017, according to GlobalWebIndex's ...
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GlobalWebIndex's research also shows that VR Headset Owners are already engaging with voice search regularly. Around six in 10 are using it on their mobiles, laptops or tablets each ...
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The SXSW conference sees professionals from technology, interactive, film and music industries converge to discuss key issues and tremds each year. Three takeaways for marketers from this ...
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It’s no secret that digital video is big business in Asia Pacific. According to eMarketer, the region accounted for some 1.1 billion digital video viewers in 2017. And there are no signs ...
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