Almost 70 per cent (69 per cent) of publishers and marketers said that their organization collects audience data. Lotame (www.lotame.com), the data solutions company, released its 'Data ...
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independent research companies Fiftyfive5 and GalKal will merge to create Australia’s independent, insights-led consulting business. The combined business will have offices in Sydney, ...
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AI-powered media intelligence service, CARMA ASIA, officially launched in the region. Headquartered in Singapore, CARMA ASIA will service their growing roster of clients with ...
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Didier Truchot, Ipsos Chairman & CEO, made the successful completion of an agreement to acquire the mystery shopping staff, shoppers, and clients of Market Pulse International. The ...
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Eyeota, the audience data platform, has expanded its partnership with Experian, a global information services company, making audience segments available to marketers and media buyers in ...
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In the quest to become data-driven, companies are increasingly investing in Business Intelligence software to gain a competitive advantage. Yet the insights generated by those tools are ...
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Google is building a third data centre facility in Singapore as it continues to invest in the region. The first Southeast Asia data center in Singapore was built back in 2011, expanding ...
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Lotame, the independent data management platform (DMP), has promoted Jason Downie to Chief Strategy Officer. Previously SVP and General Manager, Data Solutions, Mr Downie will lead ...
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Blis, the movement data technology platform, has named Kaye Quema to lead as Head of Sales, Asia. The newly formed role follows Blis’ rapid expansion across Southeast Asia over the ...
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Mention fraud to a marketing professional and the chances are their first thought will be around programmatic, as the industry worries about bots, fraudulent impressions and wasted ...
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