11.11, on Nov. 11, 2017, has become the world’s largest shopping holiday, primarily through activating users on shopping apps. Alibaba, which invented Single’s Day in China, made it an ...
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While Singles’ Day hit US$25.3 billion dollars in sales, it was Black Friday and Cyber Monday that dominated social media chatter in Singapore, Malaysia and Indonesia, according to ...
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Alibaba Group Holding Limited generated USD 25.3 billion (RMB168.2 billion) of gross merchandise volume (GMV) through Alipay on global sales on Singles Day on November 11, 2017, an ...
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Looking back at the latest edition of 11.11, the overwhelming feeling is that basic laws of economics don’t always prove to be true: diminishing returns and soft growth landing do not ...
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There was more than three times increase in sales on 11/11 in Southeast Asia – a 337 per cent increase, data from Criteo highlighted. Online sales in SEA was 2.4 times that of Singles ...
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Social media channels are no longer just networking platforms but have become digital marketplaces, where merchants and consumers buy and sell goods and services, according to new ...
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GlobalWebIndex's latest chart shows that online shopping has now become a mobile-first activity. One on two people who shop online do so on a mobile device thus reflecting the changing ...
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Alibaba Group Holding Ltd. has launched a global research program, “Alibaba DAMO Academy (“Academy”),” which is designed to increase technological collaboration worldwide, advance the ...
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Marketing has long shifted from siloes defined by media channels to an approach that puts the consumer first. Customer-centric marketing is the key to unlocking and retaining ...
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GroupM, the media investment management group of WPP, has forged a strategic alliance with Alibaba. The partnership combines GroupM’s PLATFORM solution with Alibaba’s Uni Marketing ...
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