Looking back at the latest edition of 11.11, the overwhelming feeling is that basic laws of economics don’t always prove to be true: diminishing returns and soft growth landing do not ...
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There was more than three times increase in sales on 11/11 in Southeast Asia – a 337 per cent increase, data from Criteo highlighted. Online sales in SEA was 2.4 times that of Singles ...
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Social media channels are no longer just networking platforms but have become digital marketplaces, where merchants and consumers buy and sell goods and services, according to new ...
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GlobalWebIndex's latest chart shows that online shopping has now become a mobile-first activity. One on two people who shop online do so on a mobile device thus reflecting the changing ...
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Alibaba Group Holding Ltd. has launched a global research program, “Alibaba DAMO Academy (“Academy”),” which is designed to increase technological collaboration worldwide, advance the ...
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Marketing has long shifted from siloes defined by media channels to an approach that puts the consumer first. Customer-centric marketing is the key to unlocking and retaining ...
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GroupM, the media investment management group of WPP, has forged a strategic alliance with Alibaba. The partnership combines GroupM’s PLATFORM solution with Alibaba’s Uni Marketing ...
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Mobile shopping growth is dialing up in Asia Pacific’s emerging markets, outpacing their more developed counterparts, according to the latest Mastercard Mobile Shopping Survey. Consumers ...
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OMD Hong Kong, part of Omnicom Media Group, has partnered with Fusion Ltd., an e-commerce enabler in a move to offer 'e-tailing solutions' for clients who want to integrate their online ...
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With 82 per cent of Singapore's population now online, the internet has had a significant influence on the ways people communicate, consume content and shop nowadays. Around 60 per ...
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