What’s On

Consider iProspect Malaysia bolsters leadership team

Consider iProspect, Dentsu Aegis Network Malaysia’s digital marketing agency, is starting the year strong with four senior hires throughout the last four months.

Spearheading the agency’s ambitious expansion, Kasper Wandi, CEO of Consider iProspect said, “We’ve recorded some pretty remarkable achievements since we started, but we’re not about to rest our laurels. The industry is moving in breakneck speed that if you snooze you lose, and one key component in ensuring we stay ahead is the talent we have.”

“Talent is indeed our most important asset and good talent is hard to come by, so we’re pleased to have an army of them with us, committed in providing the best solutions for our clients. Apart from the Head of Content role, the rest are newly created positions, a strong indication of where we see the potentials and growth opportunities are to take our business to the next level,” Mr Wandi added.

Siti Raflise has been named as the Chief Data Officer. Ms Raflise brings 19 years of success in project management, business intelligence and customer insights. Previously, her roles included Head of Insights for Taylor’s Education Group, Sales and Operations Director of Arte 38, and Global Market Research Manager for Microsoft EMEA.

In her new role, Ms Raflise is responsible for the agency’s data strategy, create portfolio of products and solutions to offer to its clients, and spearhead data-led consultancy projects. She reports to Mr Wandi.

Jeetinder Kahlon has been appointed as Head of Media. Mr Kahlon brings in-depth experience in both online and offline channels from five agencies across London over the last 10 years. He has implemented media systems and processes to improve the efficiencies of agencies and clients alike. Prior to joining Consider iProspect, he was the Group Head of Media and Analytics at Lion & Lion, where he managed a team of more than 20 professionals and oversaw all digital media strategies and business development.

In his new role, Mr Kahlon is tasked to manage client’s media strategy and paid media performance. He reports to Andrew Turner, Chief Business Officer, Consider iProspect.

Filip Adamski takes on the Head of E-Commerce role. Mr Adamski was part of the original Consider Digital (before the agency was acquired in 2015 by Dentsu Aegis Network) when it was only a 10-staff agency. He was the Senior Account Manager for P1 and Estee Lauder. Then he returned to Poland, where he took on the Head of Marketing role for one of the largest e-commerce players in Europe. Now back in Malaysia, Mr Adamski has rejoined Consider iProspect as its new Head of E-Commerce to accelerate digital transformation for companies through e-commerce opportunities. He reports to Turner.

Bee-Lee See has been named as the Head of Content. Ms See joins Consider iProspect from Malaysia Airlines, the national carrier of Malaysia, where she was the Senior Marketing Manager and Head of Content. Having worked and lived in nine different countries in the last 18 years, Ms See speaks eight languages and brings with her diverse experience from varied functions including corporate communications, marketing & publishing, business development and budget & control.

Being multilingual is not her only talent – she is also certified by the Writer’s Digest in a series of storytelling fundamentals such as plot & character development, writing dialogues and novel writing among others, and has trained in Hollywood by the American Screenwriters Association.

In her new role, she is responsible for working closely with brands to craft and implement holistic content strategies across all channels. She also reports to Turner.