Dentsu Aegis Network has promoted Kristian Barnes to the role of Regional Chief Client Officer for Dentsu Aegis Network and Duncan Pointer will succeed Mr Barnes moving into the role of CEO of Vizeum Asia Pacific. Mr Barnes will turn his focus to the further development of the group’s client centric approach, while Mr Pointer will focus on the continued growth of Vizeum in his new role leading the business.
Nick Waters, CEO of Dentsu Aegis Network Asia Pacific, said, “We need to keep evolving our structures and service offering to keep fully focused on providing the right product and solutions to our clients from across the group. The newly created role of Chief Client Officer is designed to strengthen the way we work with our clients, to help them grow their brands and business. Kristian is a strong operator who will ensure we provide the right capabilities to support our clients. Duncan has done a superb job working with Kristian to grow Vizeum. He has built a very strong regional leadership team providing high quality solutions to clients, earning this promotion, and provides excellent continuity as Kristian transitions roles.”
Mr Barnes has been CEO for Vizeum for four years, and in that time it has become one of the fastest growing media agencies in Asia Pacific. He is a successful entrepreneur and transformer of businesses, with over 25 years’ experience in the UK, Australia and Asia Pacific, and has a unique understanding of the communications industry.
Mr Barnes said, “The speed of disruption by the digital economy is accelerating, and complexity for clients growing. I am looking forward to mobilising our unique operating model and incredible people to help our clients gain competitive advantage in this complex environment.”
Mr Pointer has over 15 years’ experience working in the UK, Vietnam, Australia and Singapore. He has worked within Dentsu Aegis Network for over six years – starting at Carat London, before moving to Singapore in 2013 for the role of Managing Director of Vizeum Asia Pacific. In addition to his role at Vizeum, Mr Pointer has also helped shape Dentsu Aegis Network’s programmatic and mobile offering.
Mr Pointer said, “The business in Asia Pacific has grown exponentially; we’ve built a leadership team of specialist talent to deliver great work for our clients. As a team, we will continue to explore new technology empowered ways to communicate, leverage analytics and the creative application of media to accelerate business growth for our clients.”
These appointments are effective immediately.