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Data pick of the day: APAC leads the way in mobile payment services

Globally, the number of internet users using mobile payment services each month continues on an upward trend, with this figure now at 34 per cent in Q4 2017, according to GlobalWebIndex’s latest data. APAC leads the way at 39 per cent, while Europe lags much further behind at 23 per cent – as the position of cash and cards in the financial infrastructures in most European markets is still strong.

Millennials are the most enthusiastic about paying with their smartphones, but these alternative payment options are by no means reserved for the digitally savvy, with Gen Xers and Baby Boomers moving with the trend too.

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