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Data pick of the day: 63% messaging app users are mobile banking

The fintech arena is evolving with social messaging apps as TransferWise’s recently allowed users to send money internationally via Facebook Messenger’s chatbots.

GlobalWebIndex’s data shows that almost two in three messaging app users are currently using mobile banking services outlining a huge opportunity in this arena. When it comes to age-based data, GWI highlights that although 25-44s lead the way, there are consistently strong figures among all age-groups.

COTD_1_MAR_2017_BLOG mobile banking