Fuji Xerox Singapore has appointed MOI Global and Huntington Communications as its creative and PR agencies respectively. The appointment comes into effect from October 10, 2018.
MOI Global, a global B2B creative agency, will take on the role of lead agency to drive brand awareness and lead generation in Singapore. Huntington Communications, a Singapore-based integrated communications agency, will strategize and execute public relations initiatives in partnership with MOI Global.
Susie Wong, Chief Digital and Marketing Officer, Fuji Xerox Singapore, shared, “We are very excited about the appointment of MOI Global and Huntington Communications. With their deep knowledge of the industry and their track record of pushing the creative envelope, we are confident of this great partnership for Fuji Xerox Singapore.”
Matt Stevens, Global Managing Director, MOI Global, added, “As an agency that focuses on turning the heads that count in B2B, this win makes for exciting times ahead. Fuji Xerox is a legend in the print industry – one that embraces constant innovation, just like MOI. Having the opportunity to work together with the brand in breaking the mold and reinventing its legacy makes this THE ideal partnership.”
Lena Soh-Ng, Chief Executive Officer, Huntington Communications, said, “We’re absolutely excited to embark on this journey with Fuji Xerox, a brand renowned for transforming the way businesses communicate, connect, and work through technology. We see great synergy with MOI Global to provide an integrated marketing and communications approach that will take the brand forward into 2019 and beyond.”