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Japan brings home 4 metals in Creative Data Lions

Japan leads in APAC with one Gold, two Silver Lions and one Bronze in the Creative Data Lions category at the 62nd Cannes Lions International Festival of Creativity. In all, out of 28 awards given for the category, APAC has secured seven metals.

Dentsu Tokyo, along with Dentsu Tec Inc. Tokyo and Rhizomatiks Tokyo, bagged three of the four awards from Japan for its ‘Reviving Legends’ campaign for Japan Sports Council.

Australia bagged two of the other metals – one Gold and one Bronze. Leo Burnett Sydney won a Gold for its ‘Run that Town’ campaign for Australian Bureau of Statistics.

Red Fuse Communications and Y&R Hong Kong won a Bronze Lion.

The list of APAC winners is:

Title Advertiser Entrant / Agency Country Prize
RUN THAT TOWN AUSTRALIAN BUREAU OF STATISTICS LEO BURNETT SYDNEY AUSTRALIA Gold Lion
REVIVING LEGENDS JAPAN SPORT COUNCIL DENTSU INC. Tokyo / DENTSU TEC INC. Tokyo / RHIZOMATIKS Tokyo JAPAN Gold Lion
REVIVING LEGENDS JAPAN SPORT COUNCIL DENTSU INC. Tokyo / DENTSU TEC INC. Tokyo / RHIZOMATIKS Tokyo JAPAN Silver  Lion
CROSSWORD TARGETING MERCEDES-BENZ JAPAN HAKUHODO Tokyo JAPAN Silver  Lion
HIDDEN SUGAR RECEIPT COLGATE PALMOLIVE RED FUSE COMMUNICATIONS Hong Kong / Y&R Hong Kong HONG KONG Bronze Lion
MELANOMA LIKES ME MELANOMA PATIENTS AUSTRALIA GPY&R Brisbane AUSTRALIA Bronze Lion
REVIVING LEGENDS JAPAN SPORT COUNCIL DENTSU INC. Tokyo / DENTSU TEC INC. Tokyo / RHIZOMATIKS Tokyo JAPAN Bronze Lion

 

Shubhi Tandon

Shubhi Tandon is the Assistant Editor at Digital Market Asia. Fascinated by the evolving digital media industry, she has focussed on tracking developments in the Asia Pacific market since 2014.
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