hub+ Singapore, an Omnicom agency specialising in localising global production and implementation of brand content, has appointed David Sullivan as the regional operations director. This role was created to bring more focus in the production business for the agency in the region. Sullivan will be based in Singapore.
Talking about the new appointment Jean-Paul Burge, SEA president and CEO Singapore, BBDO, “hub+ delivers world-class production to some of our most important clients. David brings world-class production skills. From our first meeting we wanted him here in Singapore working with our local team and developing our footprint across the region. We’re delighted he has joined us.”
Sullivan has over 12 years of agency experience, across a global client base. He has been working in Singapore since March 2008, having previously worked at Tag Worldwide and O&M in London. His first assignment was at WPP’s start-up Enfatico, where he was responsible for standardizing end-to-end process, automating workflow and centralizing the Asia production operations. He has worked with clients like IT giant Dell, Motorola Mobility, Intercontinental Hotels Group (IHG), Royal Bank of Scotland, Barclays Bank and Avon Cosmetics.
On his new job, Sullivan commented, “I’m delighted to have been offered the opportunity to join hub+ at a time when they are growing in Asia. Production agencies are in the ascendency; largely due to clients looking for ways to save on their marketing spend. The hub+ model complements this and will allow us to bring greater control, increased time to market and outstanding value to a host of clients in the region. I’m very excited to be working with our talented teams and worldwide hubs to establish ourselves as a key player in this area.”