The star-studded award night of Socialathon India 2015 saw PHD India walking away with the top honour – Agency of the Year (Network). The jurors screened over 250 entries and shortlisted 81 entries for the second edition of the event. PHD India emerged as the agency with the largest number of winning entries bagging six entries across 35 metals given away at Socialathon 2015.
PHD India’s Surf Excel’s – Cleaning Up India collected two metals – a Silver for Best Use of Social Media in a larger campaign and a Bronze for Best Use of Social Communities.
The campaign PHD did for Hindustan Unilever’s TRESemmé bagged a Gold under Native advertising and another for Placement of Content.
Besides TRESemmé and Surf Excel, PHD India also created a winning entry HUL’s Be Beautiful Vlog which secured a Silve under the Best Use of Co-Creating and Vim Epicmoment which secured a Gold under Always on/Real-Time Response.