Banner ads have been around since 1994, almost as long as the consumer internet. But let's face it, we've been there and done that. So marketers today often brush them aside in favour of ...
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Six things you didn’t know about Native Advertising: #1. Native advertising generates up to an 82 per cent increase in brand lift. #2. Native ads that include rich media boost ...
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The total spend on mobile advertising increased from USD 2.3 billion in 2010 to 25 billion in 2014 (Statista 2015) - that’s approximately a 246 per cent year on year growth. This should ...
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There are enough and more articles and whitepapers on Native Advertising sitting on the Internet, which is why I am going to skip the whole bit on what Native Advertising is all about and ...
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The mobile advertising trend in Malaysia is set to move beyond banner advertising in 2015 where mobile video advertisements will gain more footholds in the marketplace, shifting ...
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It has been 20 years when the first banner ad on the web by AT&T in the United States went live. With a copy as simple as 'Have you ever clicked your mouse right here?', display ...
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