Going digital or social should be part of a brand’s complete marketing strategy rather than an ad hoc to the traditional campaign plans. Social and digital together with other channel ...
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I was at the gym working out on the treadmill (I know it doesn’t show!) and was watching a HBO movie called Too Big To Fail. The movie, if you haven’t seen it, was about the not so long ...
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To make most of the potential growth of digital marketing space in Thailand, mInteraction, the digital unit of GroupM Thailand, has bolstered its top executive team. The agency has ...
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Xaxis, a GroupM company one of the largest audience buying companies globally, has expanded into the Asia Pacific region by setting up its regional headquarters in Singapore. The agency ...
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Hard Hat Digital, the Australia based digital creative and consulting agency, is excited to announce that it has been selected by food and agribusiness company Simplot Australia to evolve ...
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The Digital Revolution has changed marketing but have marketers kept up with the change? “Like our Facebook page to receive more updates on our latest offers and promos” – this is what ...
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There’s a day to celebrate the power of women, March 8th. But research shows that only 3 percent of creative directors in advertising agencies are women. While more than 80 percent of all ...
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