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85% viewers prefer computing devices to traditional TV in China

March 26, 2014 Noor Fathima Warsia

China is set to be the largest digital economy globally. The number of internet users in the market is already challenging the status of United States as the largest digital society. The ...

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About DMA

Digital Market Asia is a Singapore based media house that caters to the marketing community in the digital age. The company’s flagship news portal, www.digitalmarket.asia, serves as a comprehensive source of news, views and analyses for all avenues of digital media, marketing and advertising. DMA partners with leading industry events that have a digital and technology focus to them. DMA acts as a lookout for new marketing ideas, emerging tools and technology for marketing and helps companies devise communication strategies for the digital landscape.