About 94 per cent of video ads served in SEA food and drink campaigns are 30 seconds in duration, despite securing over 20 per cent less completion rates when compared to shorter spots, ...
Affle, the mobile marketing network, has released a whitepaper on the ad-blocker for iOS 9 version which will be launched by Apple on September 10, 2015. The application has stirred ...
In markets such as India, the 'missed call' tactic in mobile marketing initiatives is not uncommon. Popularly seen on platforms such as Facebook that have upped their focus on mobile, ...
The idle screen happens to be the starting and finishing point for almost all tasks associated with a smartphone; be it making a call, sending a message, checking notifications or ...