2018 will mark the 10 year anniversary for both the Apple App Store and Android market. Since the first wave of apps were published in 2008, they have impacted the lives of people on an ...
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Asia is a mobile-first region and an important market for app developers. Keeping this true to heart, this year's entries for the Asia Mobile Awards organised by Mobile World Congress ...
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An unprecedented combination of factors has converged in recent years to drive the focus of mobile app developers away from an exclusive, naval-gazing focus on their own home countries. ...
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Mobile apps have officially exploded. Stumble into any of the appstores and you are greeted with literally millions of apps that you can download on your smartphones. The reason is ...
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Mobile marketing, in various instances, is misunderstood as just a different medium of brand communication but mobile has transformed into a mobile ecosystem for marketers and latest ...
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Adobe Marketing Cloud powers almost 15,000 brands in the marketing space and manages up to 32 trillion transactions for its clients. “Media advertising, consumer acquisition, customer ...
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Do you keep logging on to Goggle Play store or Apple’s App store for checking newly launched gaming apps and does similar behaviour work for customised mobile app for brands such as ...
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Affle, a digital services company based out of Singapore has been in the market for over eight year now. Its key businesses revolve around mobile applications and mobile advertising. They ...
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With the rise in smartphone penetration in Indian and the number of mobile internet users reaching 173 million by the end of December 2014, marketing through mobile apps can play a ...
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Indonesia and India are among the growth markets to lookout for in the mobile app industry. Other key players in the market to watch out for are Brazil, Mexico and Turkey. Indonesia ...
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