Pam EI Archives - Digital Media Marketing News

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Is Lunchtime the new Primetime?
The reality of data, technology and personalisation
#mooinsights: Programmatic TV: Television buying of the new age
A Step-By-Step Guide to Conducting An Effective Social Media Competitive Analysis
Are brands in APAC ready for the podcast explosion?

Tag: Pam EI

Marketing

Emotion is the currency for the experience business

March 24, 2017 Noor Fathima Warsia

A resounding message that business leaders made at the Adobe Summit 2017 was that marketers who strive to make their experiences rewarding will eventually foster better connections with ...

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About DMA

Digital Market Asia is a Singapore based media house that caters to the marketing community in the digital age. The company’s flagship news portal, www.digitalmarket.asia, serves as a comprehensive source of news, views and analyses for all avenues of digital media, marketing and advertising. DMA partners with leading industry events that have a digital and technology focus to them. DMA acts as a lookout for new marketing ideas, emerging tools and technology for marketing and helps companies devise communication strategies for the digital landscape.