Having announced a global strategic partnership that will greatly expand collaboration between the two organisations, the WPP and Twitter deal will help develop, GroupM client investments ...
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Better known for its digital work, XM Asia, a JWT company and part of the WPP Group, has helped 12-year old French restaurant, St Pierre, reposition and rebrand. The restaurant reopened ...
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Y&R Advertising has opened Y&R Yangon, making it one of the first international networks to open a majority-owned advertising agency in Myanmar. Y&R Yangon is a joint venture ...
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Sir Martin Sorrell, CEO of WPP is now building his company's growth strategy around digital - the new media as he calls it. Here he shares key insights on how the new age client is ...
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Brand advertising in the Asia Pacific region will continue to be strong, and the brands will move to the online platform more this year and forward as consumers move to the digital ...
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To continue on its plan to strengthen its capabilities in the digital media space, WPP through its digital agency Possible Worldwide has acquired one of UK’s leading digital agencies ...
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