May 19, 2012
For Smart Digital Marketing Professionals
Angus Fraser, JWT Singapore
A survey of 19 to 26-year-olds, conducted in China, Singapore and the U.S. by JWT Singapore, found that over 50% of young adults find it too time consuming to keep up with all their social media commitments, and concede the time they spend on social networking sites (SNS) has had a negative [...]
Grant Watts, Amobee
Grant Watts, managing director-Asia Pacific, Amobee shares his views on the mobile advertising trends in the APAC market and how the brands are going forward with their plans for presence on the mobile platform.
What are the mobile advertising trends you notice in the APAC region?
There’s no denying the fact that mobile advertising will [...]
Akshay Garg, Komli Media
Akshay Garg, Managing Director (SEA) Komli talks to Digital Market Asia about the company’s recent acquisition and post acquisition business plans. He defines the company’s special focus on its innovation lab, and new growth areas.
Post acquisition what will be your business strategy?
This acquisition is about distribution and reach for Komli. Admax augments [...]
Ash Singh, Interactive SG
Ash Singh, CEO of Interactive.SG and Creator of Angel’s Gate has blended entrepreneurship with digital media to create a platform that he calls Angel’s Gate to push to the next level of digital marketing. He shares his notes with Digital Market Asia:
What was the idea behind creating Angel’s Gate?
We love entrepreneurship and [...]
Bruno Fiorentini Junior, Microsoft Advertising
Bruno Fiorentini Junior, General Manager, Microsoft Advertising & Online APAC talks to Digital Market Asia on what will make social media work for brands, and how they can overcome challenges to be more effective in their online campaigns. Excerpts…
We know that social media has changed how brands communicate with their consumers, [...]
Clare Laverty, Swire Hotels
To give its clients the feel of a new journey, a new discovery every time they clock in, Swire Hotels, the luxury, lifestyle and boutique hotels brand has launched a new social media campaign. The new animation is aimed at giving the clients a feel of the various properties in Beijing, Hong [...]
Ken Mandel, Buddy Media
Ken Mandel, Managing Director, Buddy Media Asia is excited about the way the Facebook IPO is going to change the social media scene. Mandel shares his views with Digital Market Asia, about Facebook, and all things social. Excerpts…
How has social media revolutionised online marketing?
According to a report conducted by market research [...]
Harrienath Pillay, The London Speaker's Bureau
Harrienath Pillay, regional director of The London Speaker Bureau Asia, talks to Digital Market Asia on how the Bureau is getting expert speakers who can help businesses in their branding by bringing real experiences, and insights.
How has been The London Speaker Bureau growing in the region?
Our growth, in our first [...]
What better way to attract new mothers and to –be moms to try out products than engage them in a baby game. That is what Johnson’s Baby did for the Malaysian mothers. The company launched an online game for the new mothers and first time mothers that encouraged them to plan their babies’ rooms.
Johnson’s Baby [...]
Rajiv Bala, Ecselis
Newly appointed Rajeev Bala, Managing Director of Ecselis, Asia Pacific talks to Digital Market Asia about the company’s focus in the APAC region, and how Ecselis is poised to ride the growth opportunities.
What are the growth opportunities for Ecselis in the region?
There are opportunities all across Asia, but the most obvious one is [...]
The mission is to create always on communication … [Read More...]
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