Wavemaker has promoted Rachna Julka to the role of Head of Investment. Ms Julka was previously Digital Strategist at Wavemaker Singapore.
She will be tasked to manage and grow strategic collaboration with key media, data & technology partners in order to enhance and optimize client value. Ms Julka has shown an impressive ability to drive intelligent application of scale across key strategic pillars of media investments, content, technology & talent. She will also continue to be positioned as a strategic resource that is able to consult and drive a client’s digital needs.
Ms Julka has been with GroupM & its agencies for more than 10 years; possessing strong digital and strategic experience and has accumulated a wealth of experience on macro and micro levels with local and regional spans. Roles that she has taken on include Head of Digital and Regional Digital Director APAC at Maxus, Interaction Manager at MEC and the same at GroupM. Apart from delivering digital marketing strategy and business outcomes, she also facilitated trainings and workshops for clients & staff to impart digital education.
“This is a new role in Wavemaker Singapore and we are excited to see the development of constructive and collaborative relationships with client media and marketing teams, steering the business in the right direction from a digital perspective,” Zachary Lim, Deputy Managing Director of Wavemaker Singapore remarked.
“I am incredibly thrilled to take on this role and empower our clients giving them a competitive edge with the best in terms of technology, data and content in what continues to a be an increasingly adaptive, data led and automated world of media,” said Ms Julka.