B2B Influencer Marketplace, InfluencerActive’s Big Debut
Leading business networkers come together to launch an influencer marketplace; new platform registers over 100 hyper-networked influencers across 11 countries
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APAC CMOs underline digital transformation as key role for marketers
Globally, eight out of 10 CMOs surveyed recognise the imperative to transform the business in the face of digital disruption, as well as taking more responsibility for product and service ...
READ MORE +Berjaya Sompo champions Malaysians wellbeing through music & laughter
Berjaya Sompo Insurance Berhad (“Berjaya Sompo”), a general insurance provider in Malaysia, is embarking on a long-term effort to promote health and wellbeing among all Malaysians through ...
READ MORE +Havas Media Group launches new global operating system Mx
A desire to respond to complexity and a need to rise above the “how” of data and look at the “why” of human insight lie at the heart of Mx, which stands for Media Experience, a new global ...
READ MORE +Dentsu Grant Group launches Amnet operations in Sri Lanka
Dentsu Grant Group has launched Amnet, the programmatic platform from Dentsu Aegis Network, in Sri Lanka. Amnet comprises a team of programmatic experts from the Dentsu Aegis Network, who ...
READ MORE +Facebook tells brands to bring their best game for 2020’s sports events
Marking the one-year countdown to one of the world's most popular sporting events, Facebook has launched a new digital campaign to help advertisers prepare for what is also one of the ...
READ MORE +Wavemaker boosts Indonesia & South Asia teams
Wavemaker, the global media, content, and technology agency, has appointed Ajay Gupte (pictured) as the Chief Operating Officer for Wavemaker, South Asia, and Amir Suherlan, who will be ...
READ MORE +Japan Airlines picks Ogilvy Singapore as AOR
Ogilvy has been appointed as the Agency of Record for Japan Airlines in the Asia Oceania Region, following a competitive pitch. The appointment will see Ogilvy responsible for ...
READ MORE +UM closes offices worldwide for 2nd Annual Global Impact Day
UM, the global marketing and media agency network of IPG Mediabrands, has launched its second annual Global Impact Day. More than 80 UM offices worldwide closed their doors for the day as ...
READ MORE +Hunliji hands AOR to OMD China
Hunliji, a Chinese wedding services online platform, has appointed OMD as its agency of record, overseeing its communications planning, strategy and media buying duties across all ...
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