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Prateek Kumar

Prateek Kumar is the Chief Executive Officer and Managing Director of Neoniche Integrated. His first successful ‘campaign’ was back in the 7th standard for the ‘client’, his friend running a fire-cracker stall during Diwali. Their full return on investment was a staggering 800%. It has been almost 25 years to the day. And the young boy’s enthusiasm, passion and entrepreneurial bugs have only been biting harder. After starting his career in hospitality and hotel management, he shared in the growth stories with a number of startup event agencies. These gave him tremendous on-ground exposure and hands-on learning. With a dream of creating an agency that would be loved by every stakeholder- clients, vendor partners and employees alike - was NeoNiche born. Idea-driven, Innovation-focused and Insightful- these core qualities became the DNA and driving force of the organization.
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