The stage is set for Mobillion 2015 in India, that will be held on April 30 in Mumbai to table discussions and acknowledge achievers in the mobile marketing space in what is being dubbed as soon becoming a mobile-first market.
The objective of the forum is to bring industry leaders and stakeholders on the same platform to better understand the reasons behind the vast gap between mobile marketing ad spends in India in comparison to the consumer behaviour, where mobile has become the first internet screen for many consumers, and arrive at solutions that can bridge this gap.
Some of the marketers present at the forum include Ronita Mitra, SVP & Head, Brand & Consumer Insights – India, Vodafone; Harsh Saxena, Head-Marketing Non Voice Services, Tata Teleservices and Anand Subramanian, Director – Marketing Communication, Ola Cabs.
Mobillion will also see presence from agencies that have taken significant strides towards mobile marketing including industry leaders such as Ashish Bhasin, Chairman – India & CEO – SE Asia of Dentsu Aegis Network; Jasmin Sohrabji, CEO – India & SE Asia, Omnicom Media Group and Tushar Vyas, Managing Partner-South Asia, GroupM and Amaresh Godbole, Managing Director – India of DigitasLBi amongst others.
Also addressing audiences on the forum are Neeraj Roy, Managing Director & CEO of Hungama Digital and Ashok Lalla, Global Head – Digital Marketing of Infosys.
Bringing the views of technology led media owners, who have accentuated focus on their mobile offer, are the likes of Gurmit Singh, Managing Director – India at Yahoo; Taranjeet Singh, Business Head – India at Twitter and Ashutosh Gupta, Director, Marketing Solutions – India, LinkedIn.
The platform will also see leading names of the advertising technology space including the likes of Vikas Gulati, Managing Director – Asia of Opera Mediaworks, Rohit Kumar, Managing Director – APAC of Sociomantic and Ruksh Chatterji, VP – India at Komli Media.
Mobillion’s Knowledge Partner, TNS, would be represented by Parijat Chakraborty, Executive Director – India at TNS, who will shed light on insights of the connected consumer.
The speakers will participate in various discussions that will delve deeper in to the components that together creative the mobile marketing picture for India.
Watch out this space for subsequent speaker announcements.