OTT: An ad supported future is coming fast

Asia was slower to launch Over the Top (OTT) video offerings compared to the western markets. However, statistics reveal that the market is starting to shift with Southeast Asia leading ...
READ MORE +Asia was slower to launch Over the Top (OTT) video offerings compared to the western markets. However, statistics reveal that the market is starting to shift with Southeast Asia leading ...
READ MORE +The Indian M&E industry is growing at 15 per cent CAGR and is expected to double in size over the next five years. Almost all the sub-segments are growing in double digits. The ...
READ MORE +Video ad serving platform SpotX introduced Audience Lock, a new offering that provides a secure environment to conduct data-driven transactions and allows buyers and sellers to maintain ...
READ MORE +Our entertainment consumption habits have been changing - and even as TV is not the only medium we consume content on, OTT players are looking to differentiate themselves from the ...
READ MORE +Once again the Net Neutrality debate has come under spotlight following the Dot Committee detailing its recommendation on the issue. According to the report, "The core principles of Net ...
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