Back to basics in 2018

2017 saw a series of dramas in the ad industry with YouTube losing some of the world’s biggest advertisers in multiple, high-profile, brand safety scandals and Facebook admitting up to ...
READ MORE +2017 saw a series of dramas in the ad industry with YouTube losing some of the world’s biggest advertisers in multiple, high-profile, brand safety scandals and Facebook admitting up to ...
READ MORE +The Indian M&E industry is growing at 15 per cent CAGR and is expected to double in size over the next five years. Almost all the sub-segments are growing in double digits. The ...
READ MORE +Marketers could be forgiven for feeling overwhelmed. New challenges appear to emerge every day – new platforms, new concerns about brand safety, new issues with our agency partners. ...
READ MORE +When it comes to digital marketing, predicting the future usually requires a reassessment and extrapolation of the past. Our industry seems to move in cycles, with the same topics ...
READ MORE +New mobile development tools, the effectiveness of creative workflow applications and the promise of wearable technology are few of the tech trends highlighted in the recently ...
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