Food is social. One of the first insights about the growth of social media was the online behaviour of users when it came to network while eating or sharing images of food they ordered. ...
In this second part of our interview with Vipul Chawla, CMO of Yum! Brands Asia, we dug up insights and opinions from the man on how digital has impacted his business for better AND ...
In this episode of DMA Decision Makers, we met up with Vipul Chawla, the Chief Marketing Officer of Yum! Brands. We had a chat on how brand consistency is key especially for a global ...