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Uhrenholt extends digital partnership with Lion & Lion for Emborg

Uhrenholt is extending their partnership with integrated digital agency Lion & Lion in Asia for its dairy, frozen fruits and vegetable brand Emborg, which is present across six South East Asia countries and in the United Arab Emirates.

Lion & Lion will remain responsible for all Emborg’s digital campaigns including social media services for the next three years for these markets following a strategic digital vision and three-year roadmap that impressed the Emborg team. Furthermore, Lion & Lion will be conducting social listening to monitor the digital conversation about Emborg to gain a better understanding of what customers are saying about the dairy brand.

Mahek Shah, Client Director at Lion & Lion, says, “We are thrilled and proud to have built a five-plus year partnership with Uhrenholt since 2013. The extension of the partnership is a great testament that we have delivered value and gained Emborg’s confidence and trust. We are excited and eager to develop campaigns in the coming years and to help Uhrenholt unlock the true potential that the digital world has to offer.”

“Over the past five years, Lion & Lion has proven to be a great strategic and creative partner that is both accommodating and flexible. The partnership has enabled us to shape and grow Emborg’s digital presence across Asia and build stronger brand recognition. The Lion & Lion team takes initiative and knows the ins and outs of our business, and we are proud of the 500,000+ fanbase result on Facebook for Emborg. We are looking forward to working with Lion & Lion to bring our marketing and business goals closer together,” says Anne Dorthe Larsen, Global Digital Manager from Emborg.